Thumb

New Year's Standard Eve

Singing, dancing, kissing & all that New Year cheer More »
Thumb

How Much Champagne Did The Standard Pop This Past Year?

Guess how many bottles and win two tix to Azealia Banks NYE on Top of The Standard More »
Thumb

New Year's Eve at The Standards

We're toasting from coast to coast. More »
Thumb

Zooey D. & Joseph Gordon ask/sing: What are you doing New Year's Eve?

This little duet by Zooey Deschanel and Joseph Gordon-Levitt was first posted on Zoey’s blog, Hellogiggles, but it’s so cute and apropos that we just couldn’t resist sharing it.... More »
Thumb

A Downtown LA New Year's

Q: What are you doing New Year’s Eve? A: Partying at The Standard. As in years past, The Standard, Downtown LA, will be ringing in 2012 with a party on The Rooftop and in The Lobby and... More »
Thumb

Standard Culture - Guide to New Year's Eve

The Lobby and The Roof at The Standard, Downtown LA 550 South Flower St, 9pm-1:30am What’s happening: In the lobby, NYE Collective, Pretty Paul, Dirty Dave, Mancini 500, Live... More »
Thumb

Meet Andrei of DROOG

DJ collective DROOG - Andrei Osyka, Brett Griffin and Justin Sloe - have been long-time friends of The Standard, professionally taking our parties up a notch with their special something. Most... More »
Thumb

Where Will You Be Dec 31st?

If you are still undecided on the “big night” to ring in 2011, we’d like to remind you of all the festivities occurring at each of our hotels in New York, Los Angeles, and... More »
Thumb

New Year's Eve At The Standard, New York

My gorgeous little friends, how I sit here and reminisce over the past year we’ve spent together.  The laughs, the tears and the martinis we’ve shared are all too bittersweet.... More »